Travel & Feature Writing

Be it food, fashion, business, interiors or travel, if there’s a story lurking Fareeda covers a plethora of topics the old-fashioned way on paper with Pen and plenty of common sense.
Her innate curiosity and interest be it at a street Fair in Strasbourg or a flower market in Chennai can be visualized in her writings as the smell of Jasmine flowers come alive and the sweet aromas of a Thai curry assail the senses…

For the intrepid traveller or armchair enthusiast, Fareeda’s travelogues are brimming with unbridling enthusiasm and a unique understanding of Cultures and places that transport the reader to a magical setting.
From the roar of the Victoria Falls in Zambia to the vision of Lipizzaner stallions dancing intricate minuets to the strains of Mozart, places, people and cultures come alive through her pen. Another field of interest is interiors. Contributing to Elle Decor, Better Interiors, BBC Good Homes and Inside Outside she has highlighted the projects of leading architects and interior designers such as Raseel Gujral, Pinakin Patel as well as covered art and Contemporary artists from around the world.